SOP: Use Entity Clouds as an Agency Add-On

Goal

Package Entity Clouds-style entity SEO as a repeatable agency service.

Steps

1. Use the entity fit audit as the entry point.
2. Present gaps as clarity/trust issues, not technical trivia.
3. Bundle fixes into monthly deliverables:
   • entity mapping
   • content briefs
   • supporting pages
   • internal links
   • schema/fact consistency
4. Track before/after visibility across entity-related query groups.
5. Report on improved topical coverage, not only individual keywords.

Agency positioning

Use this as a higher-level SEO growth system, not a commodity blog package.